Google and Facebook back Berners-Lee’s Case #ForTheWeb

On Monday, November 5, Tim Berners-Lee unveiled a document called “The Case for the Web” which outlines principles to protect and enhance the web’s future, as well as craft a collective contract for May 2019. He revealed these plans for a contract at the Web Summit in Lisbon, together with his organization, the Web Foundation. … Read moreGoogle and Facebook back Berners-Lee’s Case #ForTheWeb

Daily Search Forum Recap: November 7, 2018

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google Creepy Search Algorithm Update Continues With Stronger VolatilityEarlier this month we reported about a Google algorithm update that happened Halloween night through November … Read moreDaily Search Forum Recap: November 7, 2018

Caribbean islands vote to retain London-based appeal court

A centuries-old London body will continue to have the final say on the administration of justice in two Caribbean ex-colonies after referendums to replace it with a regional court failed to reach the requisite majorities. British rule in Antigua and Barbuda and Grenada ended decades ago but -– like many of the English-speaking islands -– … Read moreCaribbean islands vote to retain London-based appeal court

The Media Trust works with UK publishers and vendors to classify cookies

Marketers relish tracking data from publishers’ sites, which come from dozens of cookies dropped by the sites’ vendors, as well as from vendors’ partners. But few publishers have a good understanding of the many ways visitors are tracked or how page loading times are impacted by these services. To help get a handle on this … Read moreThe Media Trust works with UK publishers and vendors to classify cookies

Branded search vs direct search: How to optimize for brand-driven queries

So you have built a brand, large enough for it to be searched on Google? Now, how well are you ranking for all those branded queries? A few days ago Joy Hawkins posted a very insightful thread distinguishing between two important brand-driven search queries: Branded searches are searches for brands that you sell (even if it’s a part of … Read moreBranded search vs direct search: How to optimize for brand-driven queries

Daily Search Forum Recap: November 6, 2018

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google: Stop Singling Out RankBrain, Search Is More Complex Than One ThingI love it, Google makes a big deal of RankBrain back in 2015 … Read moreDaily Search Forum Recap: November 6, 2018

Facial recognition adopted for Rugby World Cup

A facial recognition system developed by NEC Corp. will be adopted for checking the entry of journalists during the 2019 Rugby World Cup (played under rugby union rules). Scanning technology will be in place at both the Tokyo Stadium in Chōfu (where the opening game is set to take place) and International Stadium Yokohama, located … Read moreFacial recognition adopted for Rugby World Cup

How to Use Trending Topics to Build Links & Boost Traffic by @jasonhennessey

More traffic, more links, more conversions – the trifecta of search engine optimization (SEO). Whether you’re an SEO expert or a website owner looking to increase your presence online, you know that engaging, SEO-friendly content is the key to attracting high-quality links and organic traffic. However, you may feel like you are fresh out of … Read moreHow to Use Trending Topics to Build Links & Boost Traffic by @jasonhennessey