Google On Using Dublin Core Schema: Just Use Normal Titles & Descriptions

Google’s John Mueller was asked if it would be helpful for you to implement Dublin Core schema on your pages. John Mueller responded on Twitter “I’d just use normal titles & descriptions.” Here are those tweets: I’d just use normal titles & descriptions. — 🍌 John 🍌 (@JohnMu) February 13, 2020 The Dublin Core Schema … Read more Google On Using Dublin Core Schema: Just Use Normal Titles & Descriptions

Marketers struggle to stay ahead of technology advancements

When asked how difficult it will be over the coming year to stay ahead of new technological advancements, remain competent across multiple programs and avoid long-term experience debt, 88% of the CMO consultants surveyed by executive service firm Chief Outsiders said it would be difficult — with 10% claiming it will be “very” difficult. The … Read more Marketers struggle to stay ahead of technology advancements

Dame Olivia Newton-John performs for Fire Fight Australia

On February 16, Dame Olivia Newton-John performed at the “Fire Fight Australia” benefit, which was held at the ANZ Stadium in Sydney Olympic Park. Newton-John joined former teen pop idol, John Farnham, on stage for an enthralling, upbeat duet of “Two Strong Hearts,” which resonated well with the audience. It was great to see Newton-John … Read more Dame Olivia Newton-John performs for Fire Fight Australia

25 Surprising Facts You Didn’t Know About Snapchat via @JuliaEMcCoy

ADVERTISEMENT Snapchat isn’t just about keeping up with the Kardashians. Neither is it limited to sharing silly/cute/spontaneous selfies with friends, or stories of chocolate margaritas. Snapchat is more than all of that. In fact, if you use it strategically, it can be a powerful tool for marketing your brand. Sounds exciting, right? It is. But … Read more 25 Surprising Facts You Didn’t Know About Snapchat via @JuliaEMcCoy

Search Buzz Video Recap: Google February Search Update; Local Update & Keywords, Bing Clarifying Questions, Review Snippets & Google Partner Program Changes

This was a busy week; we had a big Google search ranking algorithm update that Google didn’t fully confirm but it maybe was a bug that Google reversed, it is hard to say, I explain it all in the video. There may have been a Google local search update on January 31st and maybe even … Read more Search Buzz Video Recap: Google February Search Update; Local Update & Keywords, Bing Clarifying Questions, Review Snippets & Google Partner Program Changes

Social shorts: Instagram tests new Stories trimming tool, WhatsApp hits 2B users, Pinterest to verify merchants

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. YouTube tests a donate feature for creators, WhatsApp hits a milestone YouTube mirrors Twitch with … Read more Social shorts: Instagram tests new Stories trimming tool, WhatsApp hits 2B users, Pinterest to verify merchants

Scott Turner Schofield is Emmy-worthy in ‘Studio City’

In Studio City, he plays the roles of Max and Dr. Brantly since the series depicts a show-within-a-show. He steals every scene he is in, and nails the emotional high points that will resonate well with the audience; moreover, several of his scenes will move viewers to tears. His acting really runs the gamut since … Read more Scott Turner Schofield is Emmy-worthy in ‘Studio City’

Google for branding: Getting more from search engine services

Google hasn’t been merely a search engine for some time. These days it has grown into a massive space on the web where businesses and potential customers can meet. In this article, we’ll touch on the aspects of using Google for branding. Here’s a list of Google’s underused services, and suggested ways you can use … Read more Google for branding: Getting more from search engine services

Daily Search Forum Recap: February 14, 2020

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Other Great Search Forum Threads: If a site is classified as spam, it gets put into a box and it is hard to get … Read more Daily Search Forum Recap: February 14, 2020

B2B buyers consume an average of 13 content pieces before deciding on a vendor

The average B2B buyer’s journey involves consumption of 13 pieces of content. That’s the principal finding of a new survey from market research firm FocusVision. The company polled marketing executives at companies with at least 500 employees and $50 million in annual revenue who had purchased a martech solution in the past year. A mix … Read more B2B buyers consume an average of 13 content pieces before deciding on a vendor