Super Bowl advertisements reveal Alexa as part of life By co…

Super Bowl advertisements reveal Alexa as part of life
By contrast, Google appears focused on making the Assistant into a reservation and commerce platform (e.g., book trips, purchase film tickets). It appears tough to think, nevertheless, that audio advertisements or sponsorships and video/display advertisements(on clever screens)will not appear at some point in the future on Google Home gadgets. Greg Sterling is a Contributing Editor at Search Engine Land.

The paradox of these advertisements is that brand names were utilizing virtual assistants/smart speakers to market their items (e.g., Pringles). CIRP likewise stated its information reveal the number of clever speaker owners with more than one system in their houses grew substantially in the previous year, with 35 percent of owners now reporting more than one gadget at house. By contrast, Google appears focused on making the Assistant into a reservation and commerce platform (e.g., book flights, purchase motion picture tickets). It appears difficult to think, nevertheless, that audio advertisements or sponsorships and video/display advertisements(on clever screens)will not appear at some point in the future on Google Home gadgets. Greg Sterling is a Contributing Editor at Search Engine Land.

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