Search Console Discover report now includes Chrome data

Tuesday, February 02, 2021

Discover is a popular way for users to stay up-to-date on all their favorite topics, even when they’re not searching for something specific. Publishers and site owners can already access the Discover performance report to review important metrics about how your site performs in Discover where it appears in the Google app on Android or iOS.

Another way people encounter Discover content is when they open a new tab in Chrome on Android or iOS, where Discover also lives. Previously, Discover traffic from Chrome hasn’t been included in the existing Discover performance report.

We are now providing a single place in Search Console to see all your site’s Discover impressions and click stats, including from Chrome.

Google Search Console Discover performance report

Over the course of the next few months, this data will gradually appear in your site’s Search Console Discover performance report. This means your site’s reported traffic levels may rise from where they were.

Starting with a small percentage of traffic today and rolling out gradually, Discover traffic from Chrome will be using a new origin referrer so it is consistent with what’s used for Discover on the Google app. This will replace the previous referrer.

For questions or comments on the report, feel free to drop by our Search Central help forums, or contact us through our other channels. Also see our Google Discover and your website page that explains more about how Discover content may appear, along with tips to consider.

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